Posts tagged "online marketing"

[Offliners] The Perfect Lead Magnet That Pays You On Autopilot To Use It!

THE PERFECT LEAD MAGNET FOR YOUR OFFLINE SERVICES THAT HAS FIVE OF IT’S OWN
AUTOPILOT REVENUE STREAMS!

Ok, so heres the deal.

If you've been active on the Warrior forum or just about any of the other marketing forums you no doubt know there is HUGE money to be made in marketing your services to your local offline businesses.

The problem is its getting to the point that most of the offline niches that you know have the money to pay for your services have become such a target for sales pitches for SEO, Google Places, Social Media Management, etc - etc that it seems they have on a suit of armor to deflect your offers...

...I've had some of them tell me they get 10 - 12 calls a week from "consultants" that want to sell them online marketing services!

You can barely get in the first sentence or two before they are shutting you down and thats if you even get lucky enough to get through the gate keepers to talk to them in the first place!

What If...

You had something totally new and unique to offer them that no one else has, that WILL get customers/clients directly on the phone to them or right to their door...

...and they have it for FREE for 7, 14, or 30 days (however generous you decide to be)!

Do you think they would want to listen to you then?

You bet they would!

Introducing...

It's no doubt you should know by now that today's consumers are accessing the Internet more and more via their cell phones (smartphones).

The reason for this is because almost all major cell carriers now offer great start-up and service upgrade plans that include smartphones as part of the package.

You see it everywhere you go now, people texting and browsing the net with their cell phones. In fact as of July 2010 a poll conducted by the Pew Internet and American Life Project reported to CNN Tech that the results showed that 38% of all US cell phone users access the Internet via their cell phones daily.

Thats a huge number folks and it climbing everyday!

There has been a couple of fellow Warriors release WSO's to sell mobile websites to local small businesses and they were huge hits. The only problem was that just as with any other service you might offer to a local business you went straight into selling mode when approaching local small businesses with these mobile website conversions.

What I have devised here with this mobile directory software is a way for you to offer a directory listing on a mobile optimized directory and be able to soft sell the business owner any of your other services (including a full mobile optimized website if thats what you want to sell).

Granted some small businesses will only want the directory listing and not want a full mobile website, or any of your other services - but thats fine too because for a small fee they can keep their listing on your directory site after the free trial listing you give them expires.

With the built in revenue generators you don't have to upsell anything if you don't want because the mobile directory can be its own revenue stream itself!

Here are the ways you can make money with just the Mobi-Fire Directory:

All of the prices for these features are set by you. You can increase or decrease the prices at any time.

And thats just the beginning! This software will be constantly updated with new features and addition revenue streams (ie coming soon Facebook and Twitter integration to help your mobile directory go viral! along with the ability to sell text link ads).

Just Added: The ability to send out a series of 3 autoresponder messages to soft upsell any of your other services.

Now you might be wondering if listings on a site like this will sell. I can tell you first hand that they do. On July 1st I will be launching my own mobile directory website and just after putting the first release candidate online I have already sold:

• One Yearly Listing ($197)
• One Monthly Listing ($24.95)
• And A Banner Slot ($29.95)

Want To See Some Examples Of The Software In Use?

You can see a complete demo version of the mobile site here: Demo Mobile Directory Website
Try it with your cell phone for the real mobile user experience.

And here you can see my live mobile directory that I will be launching July 1st here:
TriGuide Mobile Directory (again use your cell phone for the end user experience)

As you can see this is a fully functional mobile directory site and this is what the official w3C Mobile Site Compatibility Checker has to say about it:

Ok, so now you must be wondering how much this software is going to cost you, right?

First let me say that I started on this project exactly one year ago and had intentions of buying premade software for my own use. However the thing I found that there weren't many choices available for this type of directory software. Add to that what I did find was either:

A) ...Lacking In Features That I wanted...
B) ...Just Way too expensive (some of the softwares I found cost upwards of $1700!)

And none of them offered any kind of help in marketing the website - none whats-so-ever!

So here is what you'll get with your purchase today:

• The Mobi-Fire Directory software of course
• A three part autoresponder series of messages that soft upsells full mobile websites
• Two part software installation and configuration videos so you can be up and running within minutes.
• A PDF report on how to launch your website and get your first listings
• A ready to edit press release template so you can start generating buzz for your site immediately

Plus much - much more to come. I want to see you succeed so as I find ways to promote and get more business I'm going to share them with you, starting with the full case study of the launch of my own mobile directory site this July.

You Get All Of This Plus Updates For Life For Only:

Look it's not often you get a chance to get in on something brand new that WILL be the next big thing. Here is your chance to not only do that but also to have the absolute best offline lead magnet thats ever come along. And don't forget it can be it's own business itself that can run on complete autopilot once you get the ball rolling.

At This price how could you possibly go wrong?

Maximum Website Promotion through PPC Bid Management

Tools for Internet Marketing have been rising to popularity these days because of cost-effectiveness and the possibility of measuring increase in profits and sales.

Pay per click (PPC) is a means to advertise business through the use of keywords/phrases in the search engines. The advertiser is required to only pay for each click that sends a visitor to his website. Search engines such as Overture, Google Adwords, Search Yahoo and Miva are just some examples of search engines. They offer top positions among the sponsored listings for particular keywords/phrases you choose. The idea for bidding is you have to buy/bid on keywords/phrases relevant to your business. The highest bidder gets to be on the top of the search result listing and the second highest bidder, of course, gets the next top listing and so on. Every time a visitor clicks on your website, you will have to pay the same amount that you bid on that particular keyword.

PPC can be very costly, time consuming and sometimes not worthy. But if you know how to go about the step by step procedures, PPC is a welcome change to traditional advertising. 

If you do your searches for products, articles and auctions in the net, you usually type in a keyword or a set of phrase to guide you in your search. Either you use Google or Yahoo Search depending on where you are most comfortable at and where you usually get the best results. As soon as you key in the search button, immediately a long list of keywords or phrase will be displayed containing the keywords you key in. The first or the top link that you saw is most likely the one who bids the highest for that keyword you type. In this way, businessmen will produce the desired results; they get to be advertised, at the same time, saving and spending only for the clicks they need that might translate to potential sales.

The way to start PPC bid management is to identify first the maximum cost per click (CPC) you are willing to pay for a given keyword or phrase. CPC varies from time and even search engine to search engine too. Maximum CPC can be measured by averaging the current costs of bids (bids range from $0.25 to $5). Average of these bids is to be used as the maximum CPC to begin with. As your ad campaign progresses, the actual conversion rate (visitors turning to potential buyers/sales) will be determined and you may have to adjust your CPC (bidding rate) accordingly.

When you start to bid, see to it that you adopt different bidding strategies for various search engines. Search engines have their own PPC systems that require different approaches. It is also worthy to identify different bids for the same keyword phrases in various search engines.

Another thing, it is wiser not to bid for the top spot for two reasons: 1) It is very expensive and impractical, and 2) Surfers usually try different search queries in various search engines before they settle on the right one that fits to what they are looking for. This hardly results to conversion. Try to bid for the fifth spot instead and work your way up.

If you are now going steady on your PPC biddings, it is time for you to develop your own bidding strategy accordingly. It is important for you to track down which sites bring the bulk of your traffic and identify the ranking of your paid ads. This will help your bidding strategy to be effective and you should also decide where you want your ad to be positioned. Usually your maximum CPC will limit your choices.

Bid gaps (e.g. $ 0.40, 0.39, bid gap, 0.20, 0.19, 0.18) occur when there is a significant price increase to move up one spot in the PPC rankings. It is best if you take advantage of the bid gaps by filling them in so you can save up your cents to other bidding opportunities. Often there are keywords worthy of lesser bids to get the appropriate ranking on the list and produce a good number of clicks and higher conversion rate rather than bidding higher but having a poor conversion rate. You have to put in mind that overbidding too is not good but rather the best position for the most effective bid. 

Using pay-per-click bid management in promoting your website will only be successful if you take time building many lists across many engines and studying the performance of every listing. In this way, you can make the most value from what you spend in the bidding process.  The key is to use the necessary precautions to stay ahead of the competition.

Bid Management Tools

In ensuring best results, you may use bid management tools. There are accepted and approved management tools that will help you in your bidding. They are categorized in two different types:

• Web based (services by monthly subscription) or,
• PC based (a purchased software)

Monitoring tools too may help in the tracking down of your keywords/phrases and search engines as to which among them often generate sales, overall and in relation to your cost per click. This is what you call return of investment (ROI) monitoring.

These bid management tools may include additional functions that may not get from online marketing tools that are readily available. Other tools can monitor competitor’s bids, produce reports for different parties and offer the ability to interface with multiple PPC engines. This is particularly helpful to those who manage more than a hundred keywords across several PPC engines to boost productivity and save time.  

Pay-per-click bid management is ideal for the effective promotion of your business online without the hassles of draining your financial keeping too much. It is now fast catching up as a means used in marketing your goods and services to reach to as many consumers as possible.

How To Use A Tell A Friend Script To Drive Traffic Today

More and more webmasters have the recurring dilemma on how to increase the flow of traffic in the websites. During the past few years many methods that been developed to solve this predicament. While most of them would work there are those that would not make even a small impact.

One of the methods that have spawned many success stories in driving traffic into websites is viral marketing. Viral marketing makes use of the tendency of a person to share something to find informative, entertaining or amazing.

Many companies bank on this behavior to spread their products and increase the popularity of their company or their website. Viral marketing makes use of many mediums in enticing this behavior. It might be in the form of an interesting story, an addicting flash game, an amusing video and many others that may catch a person’s fancy.

This ingenious form of marketing is typically low cost and is a wonderful tool for any company to utilize. The benefit greatly overshadows the cost or efforts to initialize this marketing scheme. Any website would greatly benefit that viral marketing.

Tell A Friend Script

One of the easiest methods in viral marketing is using a tell a friend script. This is a simple programming script that you can attach to the programming of your website. Generally, tell a friends script are installed in pages where a media is placed so that a person can easily send the media to any of his friends or his family members.

The basic concept of  a tell a friend script is a script wherein a person may input his name, e-mail address, the recipient’s e-mail address and send the media to the intended recipient much like an e-mail with an attachment. As the recipient receives the e-mail he wouldn’t think of the mail a spam mail because he would see the sender’s name as someone he or she knows and trust.

Tell a friend script eliminates greatly the chances of being blocked because they use the information inputted by the sender. This allows for wider spreading of this marketing method. It can be quite sneaky but it is very effective.

With the e-mail sent and opened the sent media will either be read, viewed or played. Also along with the mail would be a brief description of the company or site that sponsors the media sent. This allows for the introduction of either the site, company name or its products. The along with it is another tell a friend script.
Then the process begins again. As more people use the tell a friend script, more and more people will know of the existence of the sponsoring company or site. People who read the ads inside the mail who liked what they see would go and click on the link and visit the site. This drives traffic into the site resulting to great number of potential customers.

Tell A Friend Script Availability

A tell a friend script is very simple and does not require a complicated method of programming. In fact, you can copy paste a script and simply put it on an intended page. Finding one is even simpler. All you have to do is go to a search engine and type in the search box “tell a friend script” then press enter or click go.

In the search results page you will see many links that will direct you to a site where you can get a tell a friend script. It would just be a simple matter of looking and searching for the script and copying it to your intended web page.

With a tell a friend script viral marketing strategy you can drive traffic into your site which could potentially spell profits. This is a simple harmless script that offers great benefits for low cost paired with great creativity and foresight.

It is imperative that you have patience in using a tell a friend script. If your chosen media doesn’t get the mileage that is expected of it, it may take some time before it gets spread or shared. But surely many people will see your ads and there is great probability that they will visit your site increasing your traffic flow.